What you will do:
Plan and Execute Marketing Initiatives:
- Develop and implement marketing plans that support the promotion of products and services
- Coordinate marketing efforts to ensure consistency across various channels
- Track and report on campaign performance to support ongoing improvement
Create and Manage Campaigns:
- Build and execute marketing campaigns across digital, social media, and email platforms
- Ensure campaign messaging aligns with brand tone and goals
- Adjust campaigns based on performance data and user engagement
Market Research and Trends:
- Identify target audiences and gather insights to inform marketing strategies
- Monitor industry trends and competitor activity to stay ahead in the market
- Translate research findings into actionable recommendations
Content Development and Collaboration:
- Write and design marketing materials including website copy, email content, and presentations
- Manage and grow the company’s social media presence through engaging posts
- Collaborate with internal teams to align marketing with business goals
What you need:
- Bachelor's degree in marketing, communications, or a related field is a plus however, 3-5 of relevant professional experience is strongly preferred
- Proficiency in digital marketing tools and platforms
- Strong writing and content development skills
- Experience conducting market research and analyzing trends
- Collaborative mindset with the ability to work cross-functionally
- Strong communication and interpersonal skills
- Creative thinker with a proactive, solution-oriented mindset, able to generate fresh ideas and adapt quickly to changing priorities
- Highly organized and detail-oriented
- Self-motivated and resourceful, with a strong sense of ownership and accountability in driving projects forward
